Economy Alliances

Posts Tagged ‘businesses’

1. Self-regulation
Self-regulation is the most important and fundamental principle for achieving ecosystem management of effective marketing. In 2011 the industry established under the aegis of the National Advertising Review Council, the program of responsibility for self-regulation for online advertising based on behavior. This program will ensure privacy concerns, consumer notification and monitoring of marketing to the principles of industry, and will be fully activated and operational in early 2011.

2. Diversity Marketing
It is time that the entire industry come together to address the concern that has been a long time. For years the marketing community has been attacked for its lack of diversity and, currently, the debate centers on whether this community can or is able to address the lack of a centralized and coordinated management and inconsistency in the industry to solve real problems . The marketing industry has to go towards real progress, tangible and measurable.

3. Measurements
“You can not run if you can not measure” is a quote that has always been true and remains so now. The proliferation of media and the lack of rigor in the analysis make these measurements become increasingly difficult, but the industry has a number of initiatives under way and, if they fail to progress to more measurements, the effective marketing and media decision will depend on intuition and guesswork. Read the rest of this entry »

EP The First Deputy Prime Minister and Interior Minister, Alfredo Perez Rubalcaba, announced this week would be “very important” for the Spanish economy since the government will give “a sprint” to the policy of financial sector reforms, “fudamentalmente boxes. “

During his participation in the closing of the Forum in Guadalajara ‘Employment Policy and the New Productive Model’ of the PSOE, said that the aim is that “banks and lend money to families, businesses, small and medium businesses to create wealth and employment.” “This is the objective of the reform that we will push to accelerate this week,” he added.

“We are thinking of creating wealth and jobs,” said Rubalcaba, for whom the financial system is “the heart of the economy,” so it is important that “whoever wants to invest and risk having funds available for cheap money.”

In addition, Rubalcaba has referred to the pension reform that the Government will adopt next Friday in order to “strengthen the public pension system.” In this regard, he assured that attempt to do “with political consensus”, especially with workers and employers. “With them you have to do and they’re doing,” he argued.

Rubalcaba has stressed that the Executive poses pension reform for the year 2025, “not to current pensioners.” Therefore stressed the need to explain to them that theirs are “secured.”

“These two reforms will be presented this week a package of reforms which aim is that the Spanish economy to compete in this global world,” announced the First Deputy Prime Minister.